IT is the world's fastest selling swimsuit - a tiny bikini that costs just £3.

Suits you ... models posing in Asda bikinis

More than 100,000 of the Asda two-pieces have been sold since last Monday's launch. And bosses at the supermarket giant - which recently axed WAG Coleen McLoughlin as the face of its George fashion range - say stores are selling them at the rate of TEN A MINUTE. Curvier women also love the outfits - as many size 16s have been snapped up as size tens. An Asda source said: "The George bikinis are flying off the shelves and it's no surprise - what else can you buy for £3 these days?" The bikinis come in six colours and a range of different styles. Asda says it can sell them so cheaply because it buys material in bulk.